Leading Corporate Transformation
A Blueprint for Business Renewal
by Robert H. Miles, Ph.D.

"The framework Bob Miles illustrates in his new book has been the key tool Symantec has used to start the shift from being a technology-driven to a customer-driven company. Business leaders facing a variety of corporate transformation challenges will benefit from this important executive briefing."
-Gordon E. Eubanks, Jr., Chief Executive Officer, Symantec Corporation

The distillation of a stellar twenty-year career, Leading Corporate Transformation is consultant Robert Miles's reply to executives who want to be able to rise to the most pervasive challenge facing them today: how to achieve fundamental transformation without exposing the organization to unacceptable risk.

Here, in the form of an executive briefing, are the expert guidance and tools you need to meet a variety of corporate transformation challenges, whether you are trying to reposition a successful company, revitalize a failing one, merge different businesses and cultures, or manage a leadership succession process. These insights are relevant not only for senior executives, but also for leaders at all levels of an organization undergoing fundamental transformation.

By sharing success stories from his professional experiences-the ones in which his detailed framework for large-scale transformation was used-Miles shows how you can:
  • Decipher the initial conditions required to launch and accelerate transformation
  • Generate a strategic vision and business success model
  • Align your organization and your people along the critical path
  • Advance a process architecture for keeping everything on track
If you are a leader-at any organizational level-who must effect fundamental change, you will want to keep this book close at hand.

Cloth May 1997 ISBN 0-7879-0327-2 256 pages $25.00